Bondi_Junction 發表於 2005-11-1 15:06

[Help] Cathay's SWOT analysis

Currently I am doing an assignment on reviewing SWOT analysis, can you tell the Strengths, Weakness, Opportunity and Threat of Cathay Pacific, with reasons?

My answers are:
S: Quality services + Good codeshare network + "young" equipments (not sure)
W: not enough long-haul equipment (not sure) + High price
O: ??
T: Direct flights between Taiwan and China + Bird Flu / SARS

Welcome to discuss and this topic is also post at C2.

Thx.

HY671 發表於 2005-11-1 16:02

T: non-stop increasing of oil price
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