[新車落地]Arriva Durham Relaunch
Arriva North East Durham Relaunch包括將Durham路線重組
並以VIVA之名重新包裝
並將部分新車投入服務
但事實上巴士車身亦無特別的宣傳
依然有不少舊車行走
以普通乘客角度
今次推廣根本做唔到震撼的效果
去相先
最矚目的新車
SCANIA
and
Volvo B7TL/ALX400
(同係新車落地,
Go NorthEast批B7TL配Wright車身感覺明顯醒目得多)
MPD
配有高背座位的內籠...
Arriva NorthEast had relaunched its service in late July,
new buses have entered service
including Scania, MPD and B7TL/ALX400 body.
The revised service is branded as VIVA.
But for me,
I don't think it is a successful marking campaign
as the relaunch did not have a 'bang' effect,
at least, i did not see any buses carries
any special livery for the relaunch.
Photos:
All are new buses
Scania
Volvo B7TL /ALX400
(not looking as smart as GoNorthEast's Wright B7TL)
and
MPD
(featurin high back seatings)
[ Last edited by ksmbh on 2005-8-13 at 04:04 ] cond'' Why the "ARRIVA serving the North East" wordings disappeared on the buses (offside and nearside)??
perhaps some interesting decorations or promotion wordings may apply on them??
[ Last edited by DD2113 on 2005-8-13 at 15:04 ] Question on the ALX400 bodied double decker....
The bus looks strange but smart...
Is it fitted with a low-height body?
The destination-screen looks very small... DD2113在 2005-8-13 01:57 PM 發表:
Why the "ARRIVA serving the North East" wordings disappeared on the buses (offside and nearside)??
perhaps some interesting decorations or promotion wordings may apply on them??
[...
actually, starting from last year, most Arriva buses started deleteing the word 'serving xxxx', the very first area I can see this happen was the North West.
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